NFT collection Website

The NFT P2E
On-chain Game Website Design

nft collection examples
nft collection website example

The
Challenge

The client intended to build an NFT-based play-to-earn game called “the Impossibles”. The vast collection of NFT illustrations was created for the game and our team was challenged to incorporate them into the interactive website design.
1

The design team had to match the NFTs style with the UI part

2
The storytelling had to be organically incorporated into the website since it was a major part of the game scenario
3
The website had to be balanced between bright, comics-like illustrations and informative text to tell more about the game & rules
nft figure
nft figure
nft collection website examples
nft collection website example
nft illustration

Unique
experience

Designers were challenged to create a website that felt more like an interactive game than a landing page. The goal of the first milestone was to hook into the game as many people on the waiting list as possible.

1

Extensive research was conducted to examine the competition & market proposition to see how can we stand out

2

The design team worked on a visual design that heavily relies on illustrations but follows best UX practices

3

Multiple interactions and animations were added to ensure a game-like experience on each page

nft collection landing examples
nft website design example

The
result

We delivered the website matching business needs, and exceed the client’s expectations in terms of visuals, user experience & responsiveness. The website was ready to be developed to receive its first game players.

1

The main page featuring the story, roadmap & team members was designed to inform visitors about the game

2

The whitepaper page was added to educate the potential participants about the rules and provide some basic guidelines

3

The checkout page included the possibility to buy illustrations with Ethereum

What’s
Next?

egg illustration
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the cat UX paradox
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