Theleno

e-commerce
ui/ux design

The
Challenge

Theleno has opened a successful offline flower store in Ukraine. As a part of business growth, they decided to invest in building the custom website to increase revenue and attract new clients online.
1
The team wanted to make ordering process highly customizable and interactive
2
To design a simple way to order the floral bouquet that fits the customer’s needs
3
Reflect business’s recognisable elegant style and translate it into a digital experience

Unique
experience

We put functionality, ease of use and elegance at the core of the future website. Also, the goal was to make the online experience feel as festive and enjoyable as in the physical store
1
Hustle free delivery integration to get flowers delivered as a gift
2
We used the same colour palette as in the store to ensure brand consistency
3
The smart suggestions were added to help users create nicer compositions

The
Solution

The online store was designed to lead the customer through the order process smoothly and provide the appropriate information as they may need it.

The
result

We provided Theleno team with a fully-functional elegant ecommerce website that is mobile-friendly and easy for visitors to navigate and order the customized composition they want.
0 +
orders on the week they launched the website
0 %
of customers reached that never been to the store
0 %
increase in revenue in a year due to online orders from the website

What’s
Next?

Share your thoughts
the cat UX paradox
If users were to choose a product or service mainly for usability and UX reasons, cats would no longer exist as domestic animals